Tag Archives: fulfillment

White Paper: Infinity Resources Cuts DVD Postage 145%

Easing Postage Pressures

How to Get in Shape and Optimize Savings

Executive Summary

●      After the U.S. Postal Service (USPS) restructured rates in May 2007, Chicago fulfillment company Infinity Resources, Inc. saw its postage costs increase 166% for media mailed in jewel cases, Amaray cases and Digipaks.

●      The Conformer Media Mailer, the only known solution capable of mailing these items as automated flats, reduces postage costs as much as 145%.

●      Combined with the Tension AutoPack solution, the patented system allows businesses to realize greater savings through improved labor productivity.

●      Infinity adopted this joint solution and is realizing postage savings of $0.43 per unit shipped, based on the May 2009 postal rate increase.

●      The Tension-Conformer solution is a viable alternative for companies mailing 10,000 units or more per year.

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Flat Stanley Takes on a New Dimension

Have you ever heard of Flat Stanley? Flat Stanley, the storybook character, is something of a grade school celebrity.  As my mother read this book aloud to my son the other day, the parallels between the Flat Stanley story and the Conformer story just jumped off the page.  Sure, I think about envelopes more than your average mom, but hang with me here.

Flat Stanley by Jeff Brown

Stanley is a boy, but his new flattened form gives him amazing abilities.  He can be flown as a kite.  He can slip under unlocked doors.  He travels the world in an envelope.  Amazing!  And his brother becomes incredibly jealous.  Being a commodity kid with obvious limitations is no fun, especially when Stanley has access to so many new places.

Flat Conformer, expands to fit

Flat Conformer, expands to fit

Doesn’t this sound like the Conformer envelope story?  Compared to a commodity envelope, the Conformer has a superior construction that goes from flat to 1.5”.  This new form is a vast improvement over bulky expensive packaging solutions like bubble mailers and small boxes.  It packs flat and doesn’t hold excess air, which lowers freight and storage costs considerably.  And automated postal and insertion equipment simply adore the Conformer envelope because Conformer has changed its shape to optimally work with the post office and high-speed fulfillment centers.

And that’s where things get really interesting because, suddenly the Conformer envelope isn’t just an envelope.  It’s a packaging solution.  The Conformer media mailer is just the beginning of how a paper envelope takes on the form of a dramatically more cost-effective package.  Conformer is working on taking the mail-order pharma industry by storm.  It’s a whole new world for Conformer, doing so much more with less bulk…just like Flat Stanley!

Dead Space

Dead Space

In the end, Flat Stanley’s jealous brother Arthur restores Stanley to his original shape with a football air pump.  As for Conformer, we happily leave all the unproductive dead space to our competitors!

by Sari McConnell